The LOL Advantage: How Comedy Became Her Edge
Caitlin Comeskey didn't climb to the top of poker by solving for GTO. She solved for LOL.
While half the poker world was uploading hand histories that felt like hostage videos, Caitlin was dressing up, cracking jokes, and reminding everyone that poker is supposed to be fun. She made the game cool again.
Her secret weapon isn't a solver or a coach. It's timing. Comedic timing. She turned the absurdity of poker into content that people actually wanted to share. The Hustler Casino sketch? Viral. The impressions? Hilarious. The confidence to roast the entire industry while wearing sunglasses indoors? Iconic.
That kind of energy doesn't just get you followers. It gets you noticed. PokerStars didn't sign her because she's the best at multi-tabling—they signed her because she's the best at making people care.
Caitlin figured out something most pros never do: attention is a skill. And when you learn to use humor as a business tool, it becomes leverage. One funny clip becomes a brand. That brand becomes a business. That business lands you an ambassadorship with the biggest name in poker.
She didn't just build a following. She built a fan base. The difference? A following likes your hands. A fan base will buy your merch, share your posts, and show up for your streams at 3 AM.
That's the playbook. Comedy as a growth hack. Storytelling as strategy. And personality as your unfair advantage.
Caitlin proved you don't have to be the loudest voice at the table to stand out. You just have to be the one that makes everyone laugh, think, and remember your name when the cards are back in the muck.
Poker is full of people who can calculate odds. Caitlin calculated attention. And she cashed out big.